Ethical Endeavours

In our aim to make Shy Hero 'something good', we continue to consider our impact on people and the planet along the full life cycle of our pieces. As we have done this it has opened our eyes to the complexity of the world of ethical clothing. We are learning and improving every step of the way and will be open with you as we go. 

We have done so much we are proud of to make our clothing ethical and want to pause and celebrate these things as well as be transparent in the areas we are still working on.

Made in Melbourne! All our garments and fabric designs are made by the Shy Hero Team in their little home studios in Melbourne. We love creating and making quality garments and designs which we fit in around other part time jobs because we love it.

Fabric Suppliers:
Fern Textiles supplies us with all the beautiful plain linens we use. These guys are based in Blackburn and import all types of quality fabrics from around the world. They visit all the mills in China where their fabric is made and only work with those that pay and treat their workers well because to them the quality of the fabric is better from these mills. We have received a guarantee from Fern Textiles about the mills worker standards but are working towards ways we can independently guarantee this. 
Next State Print supplies us with all our digitally printed linens. These guys are based in Abbotsford. We use them as a printer as they are local and print short run prints for us. Which means we don't waste metres of fabric! Next State has aimed to reduce their environmental impact in many ways which you can read about on their website. We think its great!! They source their fabric from Eastern Europe. 
Wall Fabrics are our newest supplier who provides all the other wool and one off fabrics we use. We love these guys because they enable us to repurpose deadstock. Deadstock fabrics are the left over fabrics of fashion houses who overestimated their needs. Usually they would end up being sent straight to landfill. What a waste!! Wall Fabrics rescues these fabrics and makes them avaliable to other makers to use.  

Fabric Types:
The majority of fabric we use is linen as it is such a kick ass fabric. Read more here. All our fabrics are made from either 100% or majority % natural fibres. Those that include small percentages of man-made fibres are sourced from Wall Fabrics which is all deadstock fabric so we are not contributing to the creation of made-man fibres. Just using those that already exist and need using up! 

Notions (aka buttons, elastic, zippers thread etc.):
We purchase all our notions from small local businesses. These include:
Jimmy Buttons, 375 George St, Fitzroy VIC 3065
M.Recht Accessories, 53-57 Cambridge St, Collingwood VIC 3066
Sewing Accessories, 306 Barkly St, Footscray, Victoria

We make all our own packaging by using big old books we dig-up while op shopping. We sew pages from old, useless and broken books into little bags to post out all our garments. We love this idea and stole it from Bronwyn, Karina's mum, who came up with it for her own Fair Trade Store needs! 

All our models are women we know or have meet through Shy Hero. They are all wonderful, unique and special people. Please see our Shy Hero's page to learn more about them.